Create a new zone invocation tag whenever you create a new zone, and put the tag on the website where banners should be displayed.
If you create a new zone in Revive Adserver, you will be able to link campaigns and/or link banners to the zone. However the zone will not really "exist" in the real world until you create a zone invocation code for the zone, and inserted the invocation code into the website's HTML code in the appropriate location.
Only once this has been done will Revive Adserver have a way of displaying banners on the relevant website, via the zone.
If you have not already created a zone, first, create a new zone.
To create a new zone invocation tag, go to Inventory > Zones:
If necessary, use the drop down menu to select the appropriate website, and then click on the appropriate zone name. This will take you to the Zone properties screen. Click on the Invocation Code tab.
Select the type of invocation tag you wish to generate from the drop down menu. The available types are:
| Invocation tag type | Features | Available for zones of type |
|---|---|---|
| JavaScript Tag | A versatile tag type, with the greatest number of tag options (see below) for the maximum degree of flexibility and control over how delivery will occur. Includes cache busting features for best possible delivery to website visitors, and a noscript option for supporting delivery on devices without JavaScript support. | |
| XML-RPC Tag | ||
| Local Mode Tag | A special tag for a singular use case - delivery of banners on a PHP-based website that is hosted on the same server as the Revive Adserver installation. This tag can provide an efficient means of delivering banners in a small, website + Revive Adserver on a single server setup, but be aware that if your website moves away from a PHP based solution, or your site or ad serving requirements expand and you need to separate the two installations to different servers, you will have to re-tag your website zones to another tag type. | |
| iFrame Tag | ||
| Image Tag | ||
| No Cookie Image Tag | A special tag that can deliver image-based banners without cookies, for use with Email/Newsletter zones, where the ability to display a banner in an HTML email (where features such as JavaScript are generally not available) is required. | |
| A special tag for the delivery of Interstitial or Floating DHTML banners. | ||
| A special tag for the delivery of popup or popunder banners. |
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